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I remember the day I decided to take the leap into full-time self-employment. I'd been juggling a corporate job and freelance work on the side for months and, despite putting in double the hours at my corporate gig, was earning only half of what my freelance work brought in.
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We've all been there. You're working with a prospect. Things are coming along nicely. And then they go dark. I found myself in this situation a few years back: The deal had been advancing, my prospect was responsive over email, and I was confident we would close soon. And then … nothing. Weeks passed and I continued sending emails without a response.
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For years, I was stuck in a cycle of undercharging. I had no clue how to price my services, and the fear of asking for too much kept me trapped in a cycle of dirt-cheap fees. Like many freelancers, consultants, and others, I struggled with the question: "How much should I charge?"
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"Personal branding" might sound like one of those ambiguous, done-to-death buzzwords thrown around by tech companies and influencers — but having a grip on how to develop yours can be huge when it comes to your advancing your career and gaining professional visibility.
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Business is booming, and you've finally outgrown making invoices in your word processor. Congratulations — it's time to upgrade to small business invoicing software! Whether you're a one-woman graphic design business or the leader of a sales team, you have more important things to do than manually bill your customers.
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Though hard work is often a factor in success, one's level of output does not always determine success in their field — and entrepreneurship is no exception.
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When I first opened the (digital) doors of my content marketing agency, I was responsible for every function including prospecting, pitching, and executing each project — along with juggling the administrative tasks of running a business at the same time.
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If you're a small business owner, I'm sure you'll agree that your company's financial health is your top priority. And with that comes the need for accurate and agile accounting for your business.
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I've seen some amazing startups grow from tiny beginnings to huge companies over the years. Take Facebook — it started as a way for college students to connect, and now it's used by people all over the world. And Uber? It started with a few cars in San Francisco and grew into a service you can use in cities everywhere.
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"You need to be constantly leveling up your skills."