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Sales planning is a fundamental component of sound selling. After all, you can't structure an effective sales effort if you don't have, well, structure .
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I hate to break it to you, but having a great product or service alone is not enough to succeed in today's marketplace. Sales teams need the right tools, content, and data to talk to customers and close deals faster. That's where sales enablement platforms help.
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When it comes to nailing a sales presentation, remember to follow this basic rule: Care about what your customer cares about.
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Last week, I spent nearly two hours trying to schedule a single meeting with team members across three time zones. After countless back-and-forth emails and calendar checks, I finally landed on a time that worked — only to have someone realize they had a conflict.
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Now that AI has been mainstream for over two years, you may be wondering: How is artificial intelligence changing sales? I'm here to give you the lowdown on how sales teams are using AI, how it has changed the sales landscape, and how you can use AI in sales, too.
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If there's one thing I've learned through my experience in sales, it's that it's a mistake to assume that a customer's revenue potential ends after their order. Cross-selling unlocks a lot of opportunities for extra revenue — and increased customer satisfaction.
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I stumbled into a sales career by accident. After a few years of freelancing, I realized my favorite part of work was meeting business owners and helping them figure out ways to overcome their biggest obstacles. Is that sales? It's never felt like it — which is probably why I've always enjoyed it.
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When slow business hits, that simple "How's business?" question feels like a punch to the gut. As someone who's navigated slow business from every angle — in content marketing, sales, and freelancing — I know that pit in your stomach all too well. The casual "Great!" response feels a bit forced, doesn't it? Especially when you're secretly refreshing your inbox every five minutes, hoping for new leads or client responses.
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I find economics confusing. There, I said it. On the surface, it's easy: If companies can match supply with demand, they can generate revenue. If they understand demand drivers, they can find the right price point.
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As a sales manager, your team's daily activities are your most powerful performance indicators. Tracking metrics like sales calls, VP-level meetings, and qualified opportunities gives you the insight needed to drive consistent results.
SK Web Business Analyst Copyright 2015