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I worked as a sales development representative (SDR) at IBM for the first five years of my sales career. I learned then (and appreciated even more as an account executive) that SDRs are often the unsung heroes of high-performance sales teams. I still appreciate the critical role that SDRs play in gathering account intelligence and building credibility with campaign responders when they call or email me when my research crosses paths with their campaigns.

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A solid social selling strategy falls somewhere between "nice-to-have" and "need-to-have" in the modern sales landscape. Activities like prospect outreach, cultivating brand awareness, and online relationship building are all enhanced by social media — so having a solid presence on these platforms can really help your case.

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Welcome to Trends, a weekly newsletter with the zestiest business trends and actionable insights for entrepreneurs.

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We're so deep in the AI revolution that it's not really a "revolution" anymore. It's a standard — a borderline ubiquitous factor in virtually every field, and sales is definitely no exception.

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As a salesperson in today's business landscape, you'll need to better optimize your time and efficiency. Luckily, new artificial intelligence technologies are transforming the industry. You can now more easily meet sales targets, close deals, and foster customer relationships.

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AI … Will it decimate the human race? Replace the workforce entirely? Or will it dissipate into the ether, not with a bang, but with a whimper? As with many issues of our time, somewhere between the hype and speculation lies the truth. When it comes to AI business integration, specifically, the truth is surprisingly moderate.

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Does the following scenario seem familiar? You email a timely objection response to a prospect to address their concern. You've presented and met with them numerous times over several months. You feel your offering is an ideal fit for addressing this company's goals, and the prospect has expressed enthusiasm for working with you several times. You're brimming with confidence.

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  There are some qualities that you're almost bound to find in every sales manager — things like people skills, ambition, and sales acumen are all central to earning the role in the first place.

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Blogs and websites work in very different ways, serve very different purposes and produce different short-term results. However, they are both necessary to increase your online exposure and to strengthen your online organization reputation.

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When your marketing plan calls for high-class, print media, Tampa Creative offers a single-source solution to all your marketing needs.

Promotional offerings include point-of-sale displays, brochures and catalogues, promotional items, folios, door hangers, and more.